7-Eleven Australia

What was your background before joining 7-Eleven?

My background has predominately been in retail from working in my parents stores, to managing my own food store. I also ventured into sales and taxi management.

What makes your franchise successful?

My franchise is successful because 7- eleven is an internationally branded franchise, which has a proven and up to date system which can be easily followed.  In addition to this we pay extra attention to ensuring we always have the right product available and try to give our customers exceptional service.

What words of advice would you give prospective franchisees?

That 7-Eleven is a long established and recognised franchise. By purchasing a 7-Eleven franchise that provides all the knowledge, guidance and experience, combined with all of your hard work and dedication helps to alleviate some of the risks of failure and improves your chances of becoming a successful business owner.

What are the rewards?

There are many rewards but the key ones are:

• seeing your efforts rewarded through sale success.
• internal recognition, through certificates and awards.
• opportunity to become a jet club member.
• opportunity to become a super coach.
• opportunity to expand yourself through multi franchising.

What was your background before joining 7-Eleven?

My Background was in Management Accountancy and Operations. My years were spent evenly in the two areas and also in the manufacturing industry.

What makes your franchise successful?

Understanding and following the Polices and Procedures by 7- Eleven. By working together with the operations team at State and Head Office Level. Understanding my customers and providing them with 100% Customer Satisfaction. Training my staff and promoting staff morale and team work to exceed customer expectations.

What words of advice would you give prospective franchisees?

Effort is required and also an open mind with good listening skills.  7-Eleven provides training before purchasing the business, which in my opinion is one of the best available. The franchisee should also be able to network with other franchisees for their opinions and viewpoints.

What are the rewards?

Customers are excited to see the items that they want are readily available. Positive feedback on service and cleanliness of the store. 7-Eleven also provide incentives on promotions and rewards that also help to motivate the franchisee and increase sales in the business.

What was your background before joining 7-Eleven?

Linda: I worked as import & export administrator in China for 8 years before I came to Australian to study MBA in Victoria University. Upon completion of MBA, I was employed by an international shipping agency.

Alex: I worked as business analyst in China for 7 years and came to Australia following my wife. I graduated from RMIT with Post Graduate degree in Information Technology and worked as IT consultant for nearly three years before we bought our first store in Niddrie.

What makes your franchise successful?

The most important factor is the proven 7-Eleven system which covers every aspect of running a convenience store. This sets up the foundation of a successful business model. It is the reason why we chose 7-eleven in the first place. We are fully committed to the system and try to make most out of it. Let the system run and focus your effort into day to day store operation.  You cannot control customers, but you can provide an ultra clean store, super friendly customer service, and just as importantly a well stocked and presented store that will bring customers into your store.

What words of advice would you give prospective franchisees?

Think and research thoroughly before jump in. Once decided, commit yourself to the system.

What are the rewards?

While we appreciate the financial benefit by running a 7-Eleven store, we see more importantly we can grow with 7-Eleven and to be part of a great success story is quite rewarding.